Downtown Burbank is a mixed-use urban neighborhood spanning 33-blocks and featuring more than 400 shops, restaurants and businesses. Situated in the heart of entertainment industry, the area is renowned for its dynamic street scene, outdoor dining, and pedestrian orientation. Shopping and dining destinations include Urban Outfitters, Flappers Comedy Club, Wood Ranch BBQ & Grill, and Burbank Town Center. AMC movie screens consistently rank in the top five of cinema circuits nationwide. Creating a sign that will keep up with the entertainment lifestyle and  as alive and eye-catching as its surroundings was a challenge FX met.